Privacy Policy

This Privacy Policy describes how Pizza Luce ("we," "us," or "our") collects, uses, discloses, and protects your personal information when you visit our website at pizzalucedelivery.click, place food orders, or otherwise interact with our services. We are committed to safeguarding your privacy and handling your data in an open and transparent manner.

Please read this Privacy Policy carefully. By accessing or using our website, placing an order, or otherwise engaging with our services, you acknowledge that you have read, understood, and agree to the practices described in this policy. If you do not agree with this policy, please discontinue use of our website and services immediately.

This policy is intended to comply with applicable United States privacy laws, including the California Consumer Privacy Act (CCPA) as amended by the California Privacy Rights Act (CPRA), the Federal Trade Commission (FTC) Act, and other applicable federal and state consumer protection regulations.

1. Who We Are

Pizza Luce is a food service business operating in the United States, providing pizza delivery and related food services to customers through our website and other digital channels.

For any privacy-related questions, concerns, or requests, you may contact us at any time using the contact information provided above.

2. Information We Collect

We collect various types of information in connection with your use of our website and services. The categories of personal information we collect include the following:

2.1 Personal Identification Information

When you create an account, place an order, subscribe to our newsletter, or contact us, we may collect personal identification information, including but not limited to:

• Full name
• Email address
• Phone number
• Delivery address (street address, city, state, ZIP code)
• Billing address
• Username and password (for registered accounts)
• Profile picture or avatar (if provided voluntarily)
• Date of birth (where required for age verification)

2.2 Payment and Financial Information

To process your orders, we collect payment-related information. Please note that we do not directly store your full credit or debit card numbers on our servers. Payment processing is handled by secure third-party payment processors. However, we may retain:

• Last four digits of credit or debit card
• Card type (e.g., Visa, Mastercard)
• Billing address associated with payment method
• Transaction ID and order confirmation numbers

2.3 Order and Transaction Data

We collect information related to the products and services you purchase, including:

• Order history and itemized purchase details
• Delivery preferences and special instructions
• Feedback, reviews, and ratings you submit
• Coupon codes and promotional items redeemed
• Loyalty or rewards program information

2.4 Usage Data and Technical Information

When you access and navigate our website, we automatically collect certain technical and usage data, including:

• IP address
• Browser type and version
• Operating system
• Device type (desktop, mobile, tablet)
• Pages visited and time spent on each page
• Referring URL (the website that directed you to ours)
• Clickstream data and navigation patterns
• Time and date of your visit
• Search queries entered on our website

2.5 Location Data

To facilitate food delivery services, we may collect precise or approximate geographic location information. This includes:

• GPS-based location (if you grant permission through your device)
• Location inferred from your IP address
• Delivery addresses provided during the checkout process

2.6 Communications Data

If you contact us via email, phone, or through forms on our website, we collect information contained in those communications, including:

• Message content and attachments
• Contact details provided during communication
• Records of customer service interactions

2.7 Cookie and Tracking Technology Data

We use cookies, web beacons, pixel tags, and similar tracking technologies to collect information about your interactions with our website. For more details, please refer to the Cookie Usage section of this policy (Section 8).

2.8 Voluntarily Submitted Information

You may also choose to provide us with additional information voluntarily, such as dietary preferences, allergy notifications, or participation in surveys, contests, or promotional programs.

3. How We Use Your Information

We use the personal information we collect for a variety of legitimate business purposes. Specifically, we use your information for the following purposes:

3.1 Service Provision and Order Fulfillment

• Processing and delivering your food orders
• Managing your account and providing customer support
• Sending order confirmations, receipts, and delivery updates via email or SMS
• Coordinating with delivery drivers and logistics partners
• Resolving order disputes, refund requests, or service complaints

3.2 Payment Processing

• Verifying payment information and processing transactions securely
• Detecting and preventing fraudulent transactions
• Complying with financial regulations and anti-fraud requirements

3.3 Website Improvement and Analytics

• Analyzing how visitors use our website to improve user experience
• Conducting research and data analysis to optimize our menu and services
• Monitoring website performance, identifying errors, and resolving technical issues
• Testing new features and functionality

3.4 Marketing and Promotions

• Sending promotional offers, discounts, and newsletters (with your consent or as permitted by law)
• Personalizing marketing communications based on your order history and preferences
• Running targeted advertising campaigns on third-party platforms
• Conducting loyalty programs and reward campaigns

You may opt out of marketing communications at any time by clicking the "unsubscribe" link in any email or contacting us directly at [email protected]. Opting out of marketing emails does not affect transactional communications related to your orders.

3.5 Legal Compliance and Safety

• Complying with applicable federal and state laws and regulations
• Responding to lawful requests from law enforcement or regulatory authorities
• Enforcing our Terms of Service and other policies
• Protecting the safety, rights, and property of our business and customers

3.6 Business Operations

• Administering internal record-keeping and business operations
• Auditing transactions and business processes for quality assurance
• Facilitating mergers, acquisitions, or business transfers (with appropriate safeguards)

4. How We Share Your Information

We do not sell, rent, or trade your personal information to third parties for their own independent marketing purposes. However, we may share your information in the following limited circumstances:

4.1 Service Providers and Business Partners

We work with trusted third-party service providers who assist us in operating our business and delivering our services. These service providers may have access to your personal information solely for the purpose of performing services on our behalf, and they are contractually obligated to protect your data. Categories of such service providers include:

• Payment processors (e.g., Stripe, Square, PayPal) — to securely process transactions
• Delivery and logistics platforms — to coordinate food delivery to your address
• Email and SMS marketing platforms — to send communications and promotional materials
• Website hosting and cloud storage providers — to host and maintain our digital infrastructure
• Analytics providers (e.g., Google Analytics) — to analyze website traffic and user behavior
• Customer support platforms — to manage customer service inquiries
• Fraud prevention and identity verification services

4.2 Legal Requirements and Law Enforcement

We may disclose your personal information if required to do so by law, or if we believe in good faith that such disclosure is necessary to:

• Comply with a legal obligation, subpoena, court order, or government request
• Protect and defend the rights or property of Pizza Luce
• Prevent or investigate possible wrongdoing in connection with our services
• Protect the personal safety of users of our services or the public
• Protect against legal liability

4.3 Business Transfers

If Pizza Luce undergoes a merger, acquisition, restructuring, sale of assets, or bankruptcy, your personal information may be transferred as part of that transaction. We will notify you via email or a prominent notice on our website before your personal information is transferred and becomes subject to a different privacy policy.

4.4 With Your Consent

We may share your personal information with third parties for other purposes with your explicit consent. You may withdraw your consent at any time by contacting us.

5. Data Security

We take the security of your personal information seriously and implement a range of technical, administrative, and physical safeguards designed to protect your data from unauthorized access, use, disclosure, alteration, or destruction.

5.1 Security Measures We Employ

• SSL/TLS Encryption: All data transmitted between your browser and our website is encrypted using industry-standard Secure Sockets Layer (SSL) or Transport Layer Security (TLS) protocols.
• Secure Payment Processing: Payment information is processed through PCI-DSS compliant payment gateways. We do not store full credit card numbers on our servers.
• Access Controls: Access to personal data is restricted to authorized employees and service providers on a need-to-know basis.
• Password Security: User account passwords are stored using strong cryptographic hashing techniques.
• Regular Security Audits: We conduct periodic reviews and audits of our data security practices and systems.
• Firewall and Intrusion Detection: We use firewalls and monitoring tools to detect and prevent unauthorized access to our systems.

5.2 Limitations

While we implement robust security measures, no method of transmission over the internet or method of electronic storage is 100% secure. We cannot guarantee absolute security of your personal information. If you believe your account or data has been compromised, please contact us immediately at [email protected].

5.3 Data Breach Notification

In the event of a data breach that affects your personal information, we will notify you and applicable regulatory authorities as required by law, including under applicable state data breach notification statutes.

6. Your Privacy Rights

Depending on your state of residence, you may have specific rights regarding your personal information. We are committed to honoring these rights.

6.1 Rights for California Residents (CCPA/CPRA)

If you are a resident of California, the California Consumer Privacy Act (CCPA), as amended by the California Privacy Rights Act (CPRA), grants you the following rights:

6.2 General Privacy Rights for All Users

Regardless of your state of residence, we provide the following privacy rights to all users:

• Access: You may request a copy of the personal information we hold about you.
• Correction: You may request that we correct any inaccurate or incomplete information.
• Deletion: You may request deletion of your personal data, subject to legal and business retention requirements.
• Opt-Out of Marketing: You may opt out of receiving promotional communications at any time.
• Withdraw Consent: Where processing is based on your consent, you may withdraw that consent at any time without affecting the lawfulness of prior processing.

6.3 How to Exercise Your Rights

To exercise any of the rights described above, please submit a verifiable consumer request to us by:

• Email: [email protected]
• Website: pizzalucedelivery.click

We will acknowledge receipt of your request within 10 business days and respond to your request within 45 calendar days. If we need additional time, we will inform you of the reason and the extension period (up to an additional 45 days, as permitted by law).

We may need to verify your identity before processing certain requests. We will use reasonable methods to verify your identity, which may include matching information you provide with information we have in our records. We will not discriminate against you for exercising your rights.

7. Data Retention

We retain your personal information for as long as necessary to fulfill the purposes for which it was collected, to provide our services, comply with our legal obligations, resolve disputes, and enforce our agreements. The following retention periods generally apply:

When your personal information is no longer required, we will securely delete or anonymize it in accordance with industry best practices.

8. Cookie Usage

Our website uses cookies and similar tracking technologies to enhance your browsing experience, analyze website traffic, and deliver relevant content and advertising. Cookies are small text files stored on your device when you visit a website.

8.1 Types of Cookies We Use

• Essential Cookies: Required for the basic functioning of our website, including shopping cart functionality and user session management. These cookies cannot be disabled without affecting your ability to use our services.
• Analytics Cookies: Used to collect information about how visitors use our website, including pages visited and traffic sources (e.g., Google Analytics). This helps us improve website performance and user experience.
• Functional Cookies: Enable personalized features such as remembering your language preferences, saved delivery addresses, and recent orders.
• Marketing and Advertising Cookies: Used to deliver targeted advertisements on our website and third-party platforms based on your browsing behavior and interests.

8.2 Managing Cookie Preferences

You can control and manage cookies through your browser settings. Most web browsers allow you to refuse or delete cookies. Please note that disabling certain cookies may impact the functionality of our website. For more detailed information about the cookies we use, how we use them, and your options for managing them, please refer to our full Cookie Policy, available on our website.

For California residents, you may also exercise your right to opt out of the sale or sharing of personal information collected through cookies by contacting us at [email protected].

9. Children's Privacy

We do not knowingly collect, use, or disclose personal information from children under the age of 13, in compliance with the Children's Online Privacy Protection Act (COPPA). If you are between 13 and 17 years of age, you must have the consent and supervision of a parent or legal guardian to use our services.

If we become aware that we have inadvertently collected personal information from a child under the age of 13 without verified parental consent, we will take prompt steps to delete such information from our records. If you are a parent or guardian and believe that your child has provided us with personal information without your consent, please contact us immediately at [email protected].

10. International Data Transfers

Pizza Luce is a United States-based business, and your personal information is primarily collected, stored, and processed in the United States. If you access our website from outside the United States, please be aware that your information may be transferred to, stored, and processed in the United States, where data protection laws may differ from those in your home country.

We take appropriate measures to ensure that any international transfer of personal data is conducted in accordance with applicable laws and with appropriate safeguards in place to protect your privacy. By using our services, you acknowledge and consent to the transfer of your information to the United States and its processing in accordance with this Privacy Policy.

If you are a resident of a jurisdiction with specific data transfer requirements (such as the European Economic Area), please note that we will handle such transfers in compliance with applicable laws, including through the use of appropriate contractual mechanisms where required.

11. Third-Party Links and Services

Our website may contain links to third-party websites, applications, or services that are not operated or controlled by Pizza Luce. This Privacy Policy applies only to our website and services. We have no control over and assume no responsibility for the content, privacy policies, or practices of any third-party websites or services.

We encourage you to review the privacy policies of any third-party sites or services you visit or use. The inclusion of a link to a third-party website does not imply our endorsement of that website or its privacy practices.

12. Do Not Track Signals

Some web browsers may transmit "Do Not Track" (DNT) signals to websites. As there is currently no universally accepted standard for how websites should respond to DNT signals, our website does not currently respond to browser DNT signals. We will continue to monitor industry developments regarding DNT and will update this policy accordingly.

California residents who wish to opt out of certain tracking practices may do so by contacting us using the information provided in this policy, in accordance with the CCPA/CPRA.

13. Your California Privacy Rights — "Shine the Light" Law

Under California Civil Code Section 1798.83, California residents who have an established business relationship with us may request information about the categories of personal information we have shared with third parties for their direct marketing purposes during the preceding calendar year. If you are a California resident and wish to make such a request, please contact us at [email protected] with the subject line "California Shine the Light Request."

14. How to File a Complaint

If you have concerns about how we handle your personal information and are not satisfied with our response to a privacy inquiry, you have the right to file a complaint with the appropriate data protection or consumer protection authority.

14.1 Federal Trade Commission (FTC)

The Federal Trade Commission (FTC) is the primary federal agency responsible for enforcing consumer privacy protections in the United States. You may file a complaint with the FTC at:

• Website: www.ftc.gov/complaint
• Phone: 1-877-FTC-HELP (1-877-382-4357)

14.2 California Privacy Protection Agency (CPPA)

If you are a California resident, you may file a complaint with the California Privacy Protection Agency (CPPA) regarding violations of your rights under the CCPA/CPRA:

• Website: cppa.ca.gov
• Email: [email protected]

14.3 California Attorney General

California residents may also contact the California Attorney General's office for privacy-related complaints:

• Website: oag.ca.gov/privacy

14.4 State Attorney General Offices

Residents of other states may contact their respective State Attorney General's office for assistance with privacy-related complaints. A directory of state attorneys general is available at www.naag.org.

We encourage you to contact us first at [email protected] so we have the opportunity to address your concerns directly before you escalate to a regulatory authority.

15. Changes to This Privacy Policy

We reserve the right to update or modify this Privacy Policy at any time to reflect changes in our practices, legal requirements, or business operations. When we make material changes to this policy, we will:

• Update the "Last Updated" date at the top of this page
• Post a prominent notice on our website
• Send an email notification to registered users (where required or appropriate)

We encourage you to review this Privacy Policy periodically to stay informed about how we protect your information. Your continued use of our website or services after the effective date of any changes constitutes your acceptance of the updated Privacy Policy.

16. Contact Us

If you have any questions, concerns, or requests regarding this Privacy Policy or our data practices, please do not hesitate to contact us. We are committed to addressing your privacy inquiries promptly and professionally.

We aim to respond to all privacy-related inquiries within 10 business days. For requests related to your personal data rights under applicable law (such as CCPA/CPRA access or deletion requests), we will respond within the legally required timeframes, as described in Section 6 of this policy.